We Are All Musicians Now: Table Of Contents

Click your way through the chapters of the only book that will show you how to innovate like a music mogul.

The book We Are All Musicians Now is being published in weekly Substack installments. To get each chapter delivered straight to your inbox, click here.

Artists are the proverbial canaries in the coal mine of modern business, experiencing many seismic technological disruptions years before those in other industries. Follow the music, see the future.


Introduction: We Are All Musicians Now

Prologue: What Does “We Are All Musicians Now” Actually Mean?

Chapter 1: The Ownership of Genius

Part 1: Paul McCartney’s Biggest Regret

Part 2: How Michael Jackson Got His Master Recordings Back

Part 3: A $47.5 Million Bargain—The Best Music Publishing Deal Ever

Part 4: The Unlikely King Of Hair Metal

Part 5: Sean Combs And The Ownership of Genius

Intermission: Why Artists & Writers Are All Musicians Now

Chapter 2: The Genius Of Ownership

Part 1: A Groundbreaking Moment For Hip-Hop

Part 2: Meet The Original Queen Of Hip-Hop

Part 3: The Original Queen Of Hip-Hop (Continued)

Part 4: A Museum Grows In The Bronx

Part 5: What Hip-Hop Taught LL Cool J

Part 6: How Nas Became Hip-Hop’s Top Venture Capitalist

Part 7: Fat Joe, Bill De Blasio And Grandmaster Flash Walk Into A Bar

Chapter 3: Rise of the Superfan

Part 1: What Is A Superfan, Truly?

Part 2: How Hanson Helped Invent Social Media

Part 3: Why Amanda Palmer Hates The Word ‘Superfan’

Part 4: Superfans And Scarcity

Part 5: TBD, mid-December